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| CLIENT |
Wal-Mart Stores, Inc. |
| BRAND |
Super Tech™ |
| PROJECT |
A new brand identity, packaging system and graphic standards was created by CSB for Wal-Mart’s Super Tech brand of automotive and multipurpose oils, lubricants, filters and accessories. A total of over 150 SKUs were redesigned and re-packaged. |
| METHODOLOGY |
Visual Building Blocks® |
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