STRATEGIC
BRANDING, INC.






who we are
THE EXPERTS.
Here at CSB, we’ve created packaging for everything from fish sticks to candy and bottled water to beer. We’re a creative agency that does packaging and packaging only, which makes us ultra-specialized, super knowledgeable, and full-on industry experts.
In the past 30 years of crafting packaging for every category under the fluorescent grocery-store lights, we’ve picked up a whole cartload of packaging know-how, insider tips, and strategic wisdom.
And we’re ready to share it with you.
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what we do
WHEN IT COMES TO PACKAGING, WE'RE THE TOTAL PACKAGE
We do it all. From the beginning strategy to mood boarding to focus groups to proofreading your final print, CSB’s got you covered.
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clarify
+
fortify
+
create
+
realize
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brainstorming
workshops
consumer testing
benchmarking
rapid prototyping
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equity analysis
auditing
brand architecture
trend analysis
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brand identity
custom illustration
photography
copy + naming
structure
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mechanical art
color expertise
proofreading
press supervision
retouching
our purpose
We design iconic brands that inspire excitement, discovery, and delight, and are part of our cultural fabric.
our mission
To be the go-to creative packaging agency to work with and for, drawing from our genius, heart, and expertise to positively impact the businesses and lives of our clients, customers, and budding entrepreneurs.
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our work
7 SECONDS TO TURN IT UP TO 11.
On average, consumers take just 7 seconds to decide which box of cookies or six-pack they’re gonna grab off the shelf. You’ve gotta make those seconds count.

















our clients
HERE COMES THE NAME DROP.
Yeah, we've worked with some pretty iconic brands, but we apply this same knowledge for emerging businesses, too. No matter the size of the company, we treat everybody like friends.
Instead of us “the agency” and you “the client” hanging out in our separate corners, we love to work collaboratively as one team as much as possible.
Here are a few of the brands we’ve worked on:












our team
THE A-TEAM, MINUS THE VAN.
No B-team here. Everyone on staff at CSB is an industry pro, so we make fewer mistakes, work super collaboratively, and understand all the complexities of package design.
join our team
Please send your cover letter, resume, and salary ask to Jill Tapia, CEO, at jill@cornerstonebranding.com
#packaging
Follow us on Instagram for a little look at our most recent work, what’s goin’ on at the office, and even the occasional #wobblywednesday.
contact
LET'S GET THIS PARTY STARTED.
Ready to pump up your packaging? Answer a few questions and we’ll get back with you ASAP!
SÃO PAULO
Alameda Gabriel Monteiro da Silva, 484
São Paulo, SP 01442-001 Brasil
+55 11 3081 5224